Series A SaaS equity communications model
Scenario for a 40-person SaaS company aligning pool expansions with Series A board governance milestones.
Stage: Series AIndustry: B2B SaaSLocation: Johannesburg, South Africa
Scenario focus
Bakes in leadership retention uplift from transparent communication and structured refresher grants.
This landing page mirrors the exact presets we use when scheduling programmatic content for this segment. Copy the URL into the automation pipeline to keep AI-generated pages aligned with calculator defaults.
What to monitor
We translated the calculator results into narrative bullet points so your content teams can write with confidence.
- Demonstrates a 2.3x ROI by Year 5 when refresher grants are tied to performance narratives.
- Maintains founder ownership above 58% at Series B through disciplined grant sizing.
- Captures the communications cadence and enablement collateral People teams need.
Calculator presets
Inputs we prefill for this programmatic variant
Use these numbers in your automation payloads when seeding new pages or running scheduled calculator emails.
current Valuation
18 000 000
growth Rate
28
exit Year
6
pool Size
15
avg Grant Size
0,35
number Of Employees
40
implementation Cost
75 000
annual Admin Cost
18 000
retention Improvement
22
productivity Improvement
12
tax Rate
27